When we make suggestions, we often like to be rather tentative, so as to avoid giving the impression that we necessarily expect people to do as we say. Of course, it's possible to make much stronger suggestions – . I think you should listen to the radio – but we generally prefer to adopt a more 'take it or leave it' approach, and lessen the possibility of offence on either side. So that's why You could .... is so commonly used in suggestions (and, by the same token, Could you .....? is often used for requests). In fact, it's so common that it makes sense to learn it as one of the standard formulae for giving advice and making suggestions (and to reserve You can ...., in similar contexts, for factual statements). And, by the way, it's quite common to add always: Well, you could always listen to the radio . Of course, the well at the beginning isn't necessary, but it also contributes to the general impression of tentativeness.